Advertising and Marketing Today by Duane "DJ" Sprague

Tips, insights, ideas and strategies to make your advertising and marketing more effective.

Showing posts with label The power of sound in advertising. Show all posts
Showing posts with label The power of sound in advertising. Show all posts

Sunday, August 2, 2009

Duane's Advertising and Market Research Slides


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Posted by Duane "DJ" Sprague at 2:06 PM 1 comment:
Labels: female buying power, female market research, integrated marketing, media trends, The power of sound in advertising, web 2.0, web marketing, why advertise in a recession
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This blog is designed to help you plan, write, and execute more effective advertising, marketing and branding campaigns.

We will discuss everything from creating buyer personas to copy writing, creating powerful brand messages and how to use emotion and sound effectively. As well as media buying and planning techniques, and anything else that may be helpful.

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About Me

Duane "DJ" Sprague
Utah, United States
Create, execute and optimize integrated marketing, advertising and PR strategies to maximize brand engagement and conversion. An international award-winning expert in developing brand and communication strategies to improve ROI by using the most relevant mediums for the objectives and target audience. Extensive experience on both the client and agency side. Including automotive, education technology, software as a service (SaaS), consumer packaged goods, entertainment, professional sports, and home builders.
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